Fiesta Parade Floats Removed as Authorized Designer for 2025 Tournament of Roses Parade

Fiesta Parade Floats, the renowned float builder for the annual Tournament of Roses Parade, has been removed as an authorized designer for the 2025 parade. The decision was made by the Tournament of Roses Association due to Fiesta Parade Floats’ failure to meet financial and technical criteria. This comes after the company won awards for all five floats it created for the January 2024 parade.

The Tournament of Roses Association expressed gratitude for Fiesta Parade Floats’ decades of service and acknowledged their impressive legacy. However, the decision means that the parade will now have two authorized designers: Phoenix Decorating Company in Irwindale and Artistic Entertainment Services in Azusa. Additionally, several floats are designed and built by volunteers, including those for the cities of South Pasadena, La Cañada Flintridge, and Downey.

The removal of Fiesta Parade Floats as an authorized designer also marks the closure of the company, which was established in 1988. This decision has left its 18 employees uncertain about their future. Fiesta Floats owner Tim Estes, 68, revealed that the company has faced financial struggles since temporarily closing during the COVID-19 pandemic. Estes also suffered severe injuries in a motorcycle crash, which further impacted the company’s operations.

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