Infosys, a global leader in next-generation digital services and consulting, has announced a strategic three-year partnership with the ABB FIA Formula E World Championship, the global motorsport championship for electric cars. As the official Digital Innovation Partner, Infosys will provide in-race analytics, unlock fan engagement experiences, and enhance sustainability reporting and tracking for the Formula E championship.
The collaboration between Infosys and Formula E will focus on three core areas: fan growth, technology innovation, and continued environmental stewardship. By leveraging Infosys’ expertise in cutting-edge technologies, the partnership aims to drive the future of electric motorsport and deliver exceptional experiences for the global fan base.
Jeff Dodds, Chief Executive Officer of Formula E, expressed excitement about working with Infosys to strengthen Formula E’s position as a leader in sustainable, digital-first sports. He highlighted Infosys’ commitment to sustainability and innovation, which aligns perfectly with Formula E’s vision. Dodds believes that this collaboration will unlock new avenues in their key focus areas.
Sumit Virmani, EVP & Global Chief Marketing Officer of Infosys, emphasized the company’s passion for sustainability and AI-led innovation. He stated that the strategic collaboration with Formula E, a visionary motorsport series, will showcase Infosys’ AI, digital, and analytics prowess. Together, they aim to redefine the possibilities in electric motorsport and enhance Formula E’s sustainability goals.
Infosys has a track record of successful sports collaborations, including partnerships with Roland-Garros, Australian Open, ATP, and the International Tennis Hall of Fame. These collaborations have demonstrated how Infosys brings the benefits of AI into sports. Additionally, Infosys continues to accelerate its brand momentum through collaborations with Madison Square Garden, including key properties like the New York Knicks, New York Rangers, and the Madison Square Garden Arena.
Formula E, as the world’s first all-electric FIA World Championship, is certified net zero carbon since its inception. It brings dramatic racing to iconic cities worldwide and provides an elite motorsport platform for leading automotive manufacturers to accelerate electric vehicle innovation. The Formula E network is united by a passion for the sport and a belief in its potential to drive sustainable human progress.
Infosys, with over 300,000 employees, is a global leader in next-generation digital services and consulting. The company enables clients in more than 56 countries to navigate their digital transformation, leveraging cloud and AI technologies. Infosys is committed to being a well-governed and environmentally sustainable organization, fostering an inclusive workplace where diverse talent thrives.
In conclusion, the partnership between Infosys and Formula E as the official Digital Innovation Partner is set to bring exciting advancements to the world of electric motorsport. With a focus on fan growth, technology innovation, and environmental stewardship, this collaboration aims to enhance the fan experience and contribute to Formula E’s sustainability goals.